News Corp eyes huge AI potential, ‘fatal’ consequences

Credit: Alex Proimos from Sydney, Australia

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This article was not written by AI, but Rupert Murdoch’s News Corporation hopes in the future many will be.

Artificial intelligence presents a golden opportunity for publications struggling to maintain profitability in a changing media landscape.

But it also risks “fatally undermining journalism and damaging our societies”, says News Corp chief executive Robert Thomson.

“This is an important moment in the history of news and knowledge with commercial and social implications and a profound impact on creativity and integrity,” the former journalist told investors on Friday Australian time.