Just ahead of Earth Day, Apple has released its 2017 Environmental Responsibility Report [PDF] with a lofty new goal: ending mining. Apple says the company is working on a "closed-loop supply chain" that would allow it to stop mining the earth for rare minerals and metals.
"One day, we'd like to be able to build new products with just recycled materials, including your old products," Apple says on its updated Environment site. In an interview with VICE, Apple vice president of environment, policy and social initiatives Lisa Jackson commented on the mining plan, saying "it's where technology should be going."
"We're actually doing something we rarely do, which is announce a goal before we've completely figured out how to do it," Apple's Vice President of Environment, Policy and Social Initiatives and a former head of the EPA, Lisa Jackson, told VICE News during an exclusive visit to Apple's environmental testing lab on Monday. "So we're a little nervous, but we also think it's really important, because as a sector we believe it's where technology should be going.
Much of what goes into an iPhone isn't recycled, but Apple wants to change that by more aggressively using components taken from old iPhones and combining that with "high quality recycled metals" purchased from suppliers. Apple will double down on investments like Liam, the robot that breaks iPhones down into component parts, and it plans to continue to encourage customers to return products through the Apple Renew recycling program.